In 2023, we introduced Spiffy’s Easy Tread™ tire scanning device with a bold promise: to transform how dealerships inspect tires, build trust with customers, and increase revenue with real-time visual diagnostics. Today, that promise is real and measurable.
Krause Auto Group, the leading dealer group in the Atlanta area, partnered with Spiffy to pilot Easy Tread, aiming to streamline tire inspections and boost performance. The result? A 100% increase in tire sales in just 60 days.
Missed Opportunities to Measurable Growth
Before Easy Tread, Krause Genesis faced several challenges in their tire inspection process: inconsistent manual inspections, low trust in tire recommendations, and limited sales opportunities. That all changed the moment they introduced Easy Tread into their service lane.
Now, their team scans all four tires in under 30 seconds, capturing 500,000 data points that are transformed into comprehensive visual reports for the customer. With real-time results shared right in the lane, advisors build immediate trust—turning routine inspections into faster decisions and more tire sales.
The Numbers Speak for Themselves
During the 60-day pilot with Krause Genesis:
- Tire sales doubled compared to their three-month average prior to using Easy Tread.
- The average RO price increased as customers added tire purchases to their service visit.
- Advisors identified additional tire sales opportunities that manual inspections would have missed.
- Visual reports led to higher customer confidence and more approved replacements.
Why Easy Tread Works
Easy Tread contributes to dealership success by equipping service teams with the tools to act quickly, confidently, and transparently. The core of its impact is the ability to deliver precise data while the customer is still in the lane. Instead of relying on manual checks after the vehicle is on the lift, advisors can now present a comprehensive visual report immediately. This shift builds credibility, invites real-time conversations, and increases the likelihood of customers saying yes to replacements on the spot.
A Smarter Way to Sell Tires
The success at Krause Genesis proves what’s possible when dealerships embrace technology that enhances their service team’s workflow. With Easy Tread, tire inspections become faster, more accurate, and trustworthy. Service advisors gain a competitive edge, customers feel more informed, and dealerships capture revenue that would’ve otherwise rolled out the door.
And it’s not just about short-term wins. Easy Tread lays the foundation for long-term customer relationships, stronger RO performance, and a more efficient fixed ops operation.
Ready to Drive Results?
Whether you're looking to boost tire sales, streamline inspections, or build trust at every step of the service process, Easy Tread delivers measurable results—fast. Book a demo to see how Easy Tread can double your tire sales in just 60 days or less.
Posted in Digital Servicing
